It is obvious that nearly every major auto manufacturer by now has adopted a strategy of focusing advertising dollars on reaching in-market car shoppers, but there are also opportunities for businesses that fall within the allied industries to capitalize on this audience as well.

The internet has like never before provided marketers with the ability to target with laser precision not only to car shoppers who are in-market, but actually identify specifically the types of vehicles and services they are in-market for. Many marketers within allied industries to automotive sell many products and services that car shoppers who are identifiably in-market may likely be receptive to.

Jumpstart Automotive Media, through great partners, can provide marketers access to the largest ad network of in-market car shoppers anywhere. Collectively, Jumpstart Automotive reaches 5.5 million cars shoppers every month which includes reputable in-market car sites such as NADAguides.com, Vehix.com, Consumer Guide Automotive and JD Power & Associates.

There are two ad programs that Jumpstart Automotive offers that are relevant to the automotive allied industries: Jumpstart Automotive Channel (JAC) and Jumpstart Behavioral Targeting.